INTWO BRAND AGENCY
Build a brand for your business that puts a smile on the face of your audience.
Brand happy.
Brand happy for ambitious businesses
So you are ready to create your own business but need a compelling way in which you can communicate your amazing product or service to the world.
Yes we are talking about creating a brand that will connect all the dots for your customers. A brand is more than just a logo, it’s a kit of parts, each one connecting the points that will allow your world to be understood easily by your customers and keep you front of mind when they need you most of all.
It doesn’t need to be complicated, it just needs to be authentic and true to who and what you do and getting this right from the start will set you on the right path to succeed.
A typical project process
…and the steps to building your own happy brand.
What makes a happy brand?
It starts with you. When your customers know who you are, what you stand for and what you do no matter where they connect with your business, your brand is in a happy place.
People purchase with emotion, they buy into brands because they like their story, your products and services match what they are seeking, but your story makes you different to your competitors and therefore more engaging. If you create a brand that tells a story, speaks to who you are, what you are striving for and matches your personality and passion, you have a greater chance of success in growing your business.
When you can connect with your customers without saying a word, or deliver a solution to their problem with minimal fuss, your brand is doing far more to build loyalty than you can imagine. When the smallest details can make the difference in a crowded market, a well thought out and original brand presence will be what customers remember.
Proven projects
We’ve worked on countless brand identities for ambitious businesses.
Read up on our favourite projects, establishing visual identities built for longevity.
- All Post
- Branding
- Cardboard
- Charity/NFP
- Design
- Graspap
- Graspaper
- intwo purpose
- KFE.de
- Lift the Load Challenge
- Packaging
- Product
- Recycled Materials
- Service
- Shipping
- Sustainable Material
- Sustainable Solutions
- Travel
Why is a strong
brand identity important?
A strong unique brand identity can help you stand out in a crowded market and with so many brands vying for consumer attention, a strong brand identity helps you differentiate yourself from the competition.
It creates a consistent brand experience, helping you connect with your customers easily across all touchpoints, from your website and social media to your physical storefront and customer service.
It builds trust and loyalty and when customers know what to expect from your brand, they are more likely to trust and become loyal to your company. A strong brand identity can increase the perceived value of your brand, which can lead to increased sales and profits.
This helps with marketing efforts and makes it easier to create effective campaigns which resonate with your customers, as you have a clear vision and message to convey to your audience, which further enhances your brand value with them.
A great startup brand identity offers so much more than just a logo
Building a great brand can help a business to stand out in the market, attract and retain customers, and drive long-term success. Crucially, a strong startup brand design has benefits for both the business and its customers.
Customer loyalty
A strong brand can foster a sense of loyalty among customers, leading them to choose your business over competitors.
Improved experience
A well-known and trusted brand can improve the overall customer experience, as customers know what to expect and can feel confident in their purchase.
Enhanced credibility
A strong brand can enhance the credibility of a business, making it more trustworthy and reliable in the eyes of customers.
Competitive advantage
A strong brand can give a business a competitive advantage in the market, as customers may be more likely to choose a well-known brand over a lesser-known one.
Increased value
A strong brand can increase the value of a business, making it more attractive to potential investors or buyers.
Employee engagement
A positive company brand can also improve employee morale and engagement, leading to increased productivity and retention.
Brand happy
intwo are two designers passionate about brand and giving you the foundation for a successful business. Whether your business is big or small, get in touch to see how we can help connect you with your audience.
No matter the challenge we give intwo, they always exceed our expectations with the highest quality of work and craftmanship.
Nicole Lamerton
Commercial Manager, Tactix
intwo provide brand identity, design and web services to purpose-driven businesses in order to drive change for the planet and its people; and in doing so, also subsidise our own ethical initiatives.